Privacy Policy

Big Blue Star LLC, DBA WeightWise Bariatric Program

Effective Date: January 1, 2025  |  Last Updated: January 1, 2025

Big Blue Star LLC, DBA WeightWise Bariatric Program (“WeightWise,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, complete forms, schedule appointments, or communicate with us — including via SMS/text message, email, and telephone. By using our services or submitting your information, you agree to the practices described in this policy. Please also review our Terms of Use.

IMPORTANT NOTICE: Big Blue Star LLC, DBA WeightWise Bariatric Program does NOT share customer SMS opt-in data, phone numbers, or consent records with any third parties or affiliates for marketing or promotional purposes. All text messaging originator opt-in data and consent is kept strictly confidential.

Section 1 – Information We Collect

Information You Provide

We collect information you voluntarily submit through our website, forms, scheduling tools, or direct contact — including:

• Name, email address, phone number (including mobile), and physical address

• Date of birth and general health history

• Insurance information and appointment details

• Payment information when you make a purchase or request a quote

• Opt-in records and timestamps for all communication channels (SMS, email, etc.)

Information Collected Automatically

When you visit our website, we may automatically receive:

• IP address, browser type, device information, and referring URL

• Session data via cookies and analytics technologies

• Website usage patterns and analytics

Section 2 – How We Use Your Information

We use the information we collect to:

• Respond to inquiries and schedule consultations or appointments

• Send appointment reminders and follow-up communications via phone, email, or SMS

• Deliver educational information about our bariatric program

• Process and manage patient intake and care coordination

• Process product orders through our online store

• Improve our website, marketing effectiveness, and patient experience

• Ensure security and fraud prevention

• Maintain records of your communication preferences and consent

• Comply with applicable laws and regulations, including HIPAA where applicable

Section 3 – SMS Messaging & A2P Compliance

SMS DATA PROTECTION STATEMENT: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Information sharing to subcontractors in support services (such as customer service or message delivery) is permitted solely for the purpose of providing our services.

Opt-In & Consent

By providing your mobile phone number through any WeightWise web form, scheduling portal, or landing page, you expressly consent to receive SMS/text messages from Big Blue Star LLC, DBA WeightWise Bariatric Program. Message types include:

• Appointment confirmations and reminders

• Consultation follow-ups and program information

• Responses to web form inquiries

• Customer support communications

Consent to receive SMS is not a condition of receiving medical services from WeightWise. You will only receive messages if you have explicitly opted in. We maintain timestamped records of all opt-in actions and comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws.

Opt-Out Instructions

• Reply STOP to any message at any time to cancel. You will receive one final confirmation and no further messages will be sent unless you re-opt in.

• All opt-out requests are processed immediately.

• Reply HELP or call (405) 359-2475 for assistance.

Message Frequency & Rates

• Message frequency varies based on your interactions and engagement with our program.

• Standard message and data rates may apply. Contact your carrier for details.

• Supported carriers include AT&T, Verizon, T-Mobile, and most regional carriers. Carriers are not liable for delayed or undelivered messages.

PHI Restriction

Do NOT send protected health information (PHI) by text message. SMS is not a secure channel. For clinical matters, please call us directly at (405) 359-2475.

Section 4 – Email Communications

By submitting your email address through any WeightWise form or contact point, you consent to receive email communications including appointment reminders, program information, and follow-up messages. You may unsubscribe at any time using the unsubscribe link in any email or by contacting us directly. We do not sell or share your email address with third parties for marketing purposes.

Section 5 – Sharing of Information

We do not sell, rent, or trade your personal information. We may share information only in the following circumstances:

Service Providers

Trusted third-party vendors who assist in our operations, including:

• GoHighLevel (our CRM and marketing automation platform)

• Shopify (our online store platform)

• SMS aggregators and providers solely for the purpose of delivering messages you have consented to receive

All service providers are contractually obligated to maintain confidentiality and security and may not use your data for their own purposes.

Legal Compliance

We may disclose information when required by law, in response to valid legal process, or to protect our rights and the safety of others.

Business Transfers

In the case of a merger, acquisition, or sale of assets, your data remains protected under the terms of this policy.

IMPORTANT: All of the above categories EXCLUDE text messaging originator opt-in data and consent. This information will not be shared with any third parties, excluding aggregators and providers of text message delivery services.

Section 6 – HIPAA & Health Information

Big Blue Star LLC, DBA WeightWise Bariatric Program is a HIPAA-covered entity. Protected Health Information (PHI) collected in connection with your medical care is governed by our separate Notice of Privacy Practices, available upon request at our office or by calling (405) 359-2475.

Information submitted through marketing forms prior to becoming a patient is handled with care and confidentiality. Please do not submit sensitive medical information through SMS, web chat, or standard email forms.

Section 7 – Cookies & Tracking Technologies

Our website uses cookies and similar technologies — including Google Analytics, Meta/Facebook pixel, and GoHighLevel tracking — to enhance your experience and support advertising attribution. We use these to:

• Analyze site traffic and user behavior

• Remember your preferences and improve website functionality

• Measure the effectiveness of our services and marketing

You may control cookie preferences through your browser settings. Disabling cookies may limit certain functionality on our website.

Section 8 – Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information, including:

• Encryption of sensitive data in transit and at rest

• Secure access controls and authentication mechanisms

• Regular security assessments and updates

• Employee training on data protection and HIPAA compliance

• Breach notification protocols in accordance with applicable laws

No method of internet transmission or electronic storage is completely secure. We strive to use commercially acceptable means to protect your information but cannot guarantee absolute security. We will notify you of any breach as required by applicable law.

Section 9 – Children’s Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will promptly delete it.

Section 10 – Your Rights & Choices

You have the right to:

• Access, update, or request deletion of your personal information (subject to legal and clinical recordkeeping requirements)

• Opt-out of SMS by replying STOP to any message

• Opt-out of marketing emails by using the unsubscribe link in any email

• Request information on how we process your data

• Withdraw consent at any time for future communications

• Lodge a complaint with a supervisory authority if you believe your rights have been violated

To exercise these rights, please contact us using the information in Section 12.

Section 11 – Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies. This Privacy Policy applies only to information collected by Big Blue Star LLC, DBA WeightWise Bariatric Program.

Section 12 – Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be posted on this page with an updated effective date. For significant changes, we will also notify you by email or through a notice on our website. Continued use of our services after changes are posted constitutes acceptance of the revised policy.

Section 13 – Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us:

Big Blue Star LLC, DBA WeightWise Bariatric Program

1800 Renaissance Blvd, Suite 200

Edmond, OK 73013

Phone: (405) 359-2475

Email: info@weightwise.com

Website: weightwise.com

By using our website and services, you consent to this Privacy Policy.